About Us

Our Purpose

No matter what part of the Group you belong to, ultimately the service you provide to your customer, client, broker, partner, internal stakeholder impacts the livelihood, future and health of the wider community. We strive to be a trusted adviser to our clients through our authentic approach and combined knowledge, we aim to help them grow their business, and be there when they need us most.

'There for those our communities rely on'

Our Unique Visions

Since 1963, we have grown from a small insurance company focused on the Pharmacy industry into a multifaceted organisation comprising of six businesses, each with their own unique vision and supported by our shared services.

Our Collective Values

Our values are important to us and guide everything we do.

KNOWIT Orange Tile


We share our knowledge and expertise to deliver our best and by harnessing our collective genius we make big things happen.

CREATEIT Purple Tile


We ask questions, push boundaries and empower our people to innovate and take chances while creating new possibilities. Our people are at the heart of everything we do, they share our vision and we care about their futures.

OWNIT Blue Tile


We take responsibility, do the right thing and call things out when we need to. Our customers do important work and we deliver for them and their communities, every time Team work is everything to us. We have fun, and get it done.




This is how we #LIVEIT at Guild

Our values are underpinned by certain behaviours that we look for in our people.


We work together towards shared goals.


We stay focused on our priorities and expectations, and we communicate with each other about where our focus lies.


We care for our customers and communities, the company and most importantly each other.


We are always seeking opportunities to improve and grow, whilst remaining open minded and empathetic.


We do what we say we're going to do. We learn from our mistakes and we don't make excuses.


Each of us have a voice. We share our ideas and views, even when it's uncomfortable.

Helen Sims

Helen Sims

Business Insurance Sales Specialist
Hobbies & interests

In no particular order: cooking, entertaining, bushwalking, Travel (especially Japan and Mexico), our house in Venus Bay, Fashion, Arthouse movies and reading

Guild Insurance

'I have the freedom to be creative within my new role, that is ever evolving.'

Read Helen's story